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Avon Techniques Professional Hair Color



To fete the launch of Avon's new at-home Techniques Professional Hair Color, Aly, Nicole and I sat down for a lunch with colorist to the stars and Avon Global Hair Colorist, Lorri Goddard-Clark. She, by the by, is responsible for restoring Jennifer Lawrence who plays Katniss Everdeen in The Hunger Games to her former bombshell blonde after going raven for the role. Read on...






Fergie is the face of the new three-step treatment, looking gloriously, dimensionally golden and G-L-A-M-O-R-O-U-S.




Here, the three steps of the Avon Techniques Professional Hair Color, for ladies who are living life in the fast lane and they won't change: 

STEP 1 pre-treatment: A lotion/cream that primes and protects the hair, mending damaged and porous areas so color is uniform, absorbing evenly from roots to ends.
STEP 2 non-drip color cream: Offers a  rich, radiant, healthy-looking color that stays true until the next application with 100% grey coverage.
STEP 3 post-treatment: Shea butter formula locks-in color and restores hair to a silky, healthy-looking state, while sealing in that first day vibrancy and shine.

Some pro tips from Lorri on how to achieve the perfect at-home color:
  • If you want to do an ombré effect at-home, use a neutral color on roots, then a more golden one on ends
  • Use a baby's toothbrush to apply new at home color as highlights
  • Coat your hairline with moisturizer before using a dark hair color kit to avoid any stains on skin
  • You'll get best results if you go two shades lighter or deeper from your base


These kits are ideal for root touch-ups in between salon appointments or if you have single-process color that you want to save money on having done professionally. In other words, in the parlance of Fergie? If you ain't got no money, take your broke ass home. For tips, visit avon.com/haircolor. Avon Techniques Professional Hair Color retails for $8, available in April.

Do you color your hair at home? Tell me all about your best at-home color tips in the comments.

This post is sponsored by Avon, but all opinions shared are my own.

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